Many cafe owners are unsure of the answers to these questions. We take a look at both these areas in this post to ensure you can maximise profitability and ensure you comply with the law .
Playing music in your cafe: the benefits.
The Hospitality Directory cites a study that indicated on a weekend, venues that played music had an average uplift in sales of almost 50%. On weekdays the increase was 21%.
Playing music in your cafe: the rules.
There are two licences that you will need to apply for if you want to play music in your cafe:
- APRA AMCOS licence. This licence covers the copyright restrictions in the song (lyrics, composition). The body represents composers and publishers
- PPCA licence. This licence covers the recording and music video of a song. The body represents recording artists and record labels.
APRA AMCOS is an Australian body that licenses organisations like those in the hospitality industry to play, perform, copy or record music. APRA AMCOS has affiliations around the world so you will be allowed to play any commercially released music from around the world. Licences start from $165 per year depending on where you plan to play music.
The Phonographic Performance Company of Australia (PPCA) is a not-for-profit music licensing company. The PPCA can offer cafe owners blank licences to play music. The licence covers almost any conceivable song that your business would wish to play.
The cost of the licence for cafe and restaurant owners depends on the number of seats in your venue, the cost of the food you serve and the number of days your premises operates. It excludes areas where music is not played. The minimum fee charged is currently $52.50 per quarter.